Transaction Manager

Modernizing a real estate transaction platform to improve usability, navigation, and brand consistency across franchises.

CLIENT

Realogy –

Coldwell Banker,

Century 21,

Better Homes & Gardens,

ERA,

Sotheby’s

ROLE

UX/UI Designer

PLATFORM

Web App

PROBLEM

  1. Outdated, developer-led UI made navigation and file management difficult.

  2. No design system, leading to inconsistent branding across franchises.

  3. Complex workflows slowed down agents and frustrated admins.

SOLUTION

  1. Built a scalable design system in Figma + Storybook.

  2. Restructured navigation for faster access to deals and documents.

  3. Created accessible, modern UI that works across brands.

  4. Streamlined document upload and task flows to cut unnecessary steps.

MY CONTRIBUTION

• Led UI redesign from research to launch.

  • Interviewed 10+ agents and admins to identify workflow pain points.

  • Designed reusable, modular components for cross-brand consistency.

  • Worked directly with engineers to ensure smooth implementation.

User satisfaction

+30-40%

Faster task completion

30%

Fewer support tickets

25%

Annual savings through design efficiency

$100K

BEFORE

Confusing navigation, outdated visuals, and inconsistent branding between franchises.

AFTER

Modern, unified interface with clear layout, scalable components, and efficient document management.

MY APROACH

1. Discovery – Stakeholder & user interviews, competitive review, pain point mapping.
2. Structure – Defined typography, colors, grids, and breakpoints in Tailwind.
3. Creation – Built component library using Atomic Design principles.
4. Accessibility – Updated color contrast to meet WCAG AA.
5. Implementation – Gradual rollout to avoid disrupting workflows, with custom branding per franchise.

WHAT I'D DO DIFFERENTLY

• Introduce smart automation for repetitive agent tasks.

  • Add mobile-first version for agents in the field.